Visit Reno Tahoe Launches Custom AI Travel Genius with GuideGeek

The Reno-Sparks Convention and Visitors Authority (RSCVA) recently announced a re-launch of its consumer-facing website, VisitRenoTahoe.com, featuring artificial intelligence (AI) travel planning technology powered by GuideGeek. The RSCVA stated, in a press release:

In tandem with generative AI tools propelling the travel industry forward, Reno Tahoe has partnered with Matador Network, a leading travel and adventure company, to launch the Reno Tahoe Guide on GuideGeek, a personal AI-powered travel assistant that is connected through the site. […]

The Reno Tahoe Guide uses a blend of OpenAI’s ChatGPT technology, real-time travel information, website content and human curation to answer questions and streamline trip planning for visitors. It allows users to ask open-ended questions and refine the responses through additional prompts to create itineraries, recommend dining, amenities and activities, and additional trip-planning suggestions. The AI-powered tool is available to visitors planning travel to the destination and travelers currently visiting Reno Tahoe, as well as locals looking for suggestions on things to do.

Travelers can ask Reno Tahoe Guide to plan an entire itinerary, or answer specific questions about skiing and snowboarding, gaming, historical sites, restaurants, hotels and more. The personalized, real-time responses are generated by AI trained on extensive data from VisitRenoTahoe.com and enhanced by over 1,000 integrations for travel information from GuideGeek’s award-winning technology.

“The Reno Tahoe area has such a wide diversity of year-round activities – it’s the perfect destination to be an early adopter of AI,” said Matador Network CEO Ross Borden. “The Reno Tahoe Guide draws on extensive data from VisitRenoTahoe.com to help visitors plan just the right trip or expand their visit spontaneously, whether that’s adding a day on the slopes after an event in Reno or exploring entertainment and gaming after a beach day on the lake.”

To access Reno Tahoe Guide, travelers simply need to go to VisitRenoTahoe.com and click the chat box in the bottom right corner of the site. This opens a chat window with the AI, which gives tailored responses based on the information users share, such as your interests, preferences, size of your group, ages and more. Travelers can also connect with Reno Tahoe Guide on WhatsApp and take the AI with them as they explore the area.

In adopting the technology, Visit Reno Tahoe joins destination marketing organizations (DMOs or tourism boards) across North America and the world, including Greece, Aruba, Toronto, Illinois, and Estes Park, Colorado. The RSCVA’s press release continues:

“Through our redesigned website, we’ll inspire the next generation of travelers to visit Reno Tahoe,” said Reno Tahoe President and CEO Mike Larragueta. “I’m grateful to our website agency partner KPS3, Matador Network and our staff for their innovative work to attract visitors and present new opportunities for our residents.”

To learn more about all that Reno Tahoe has to offer, visit: https://www.visitrenotahoe.com/

About Reno Tahoe

Reno Tahoe is a dynamic, four-season resort destination in a spectacular natural setting – where America’s largest alpine lake meets “The Biggest Little City in the World.” Here, genuine Western heritage and hospitality are served up alongside a region in the midst of an exciting transformation, offering travelers world-class attractions, outdoor adventure and an annual calendar of cultural, culinary and sporting events. Reno Tahoe is marketed by the Reno-Sparks Convention and Visitors Authority (RSCVA), an organization established in 1959 to promote convention and tourism business in Washoe County, which includes Reno, Sparks and North Lake Tahoe. For more information, go to www.VisitRenoTahoe.com.

About Matador NetworkMatador Network is the world's No. 1 media brand for modern adventurers. With more than 16 million followers across social media, Matador has become a leading travel brand through its production of article features, city guides, creator-first content and original videos. Matador is the top-ranking travel brand on TikTok and its videos are viewed more than 140 million times per month. It has content distribution deals with American Airlines, Hearst Media and GSTV, and works with brands like Ford, REI, Samsung, YETI, Southwest Airlines, Visit California and Microsoft. Fast Company named Matador Network a 2024 Most Innovative Company in recognition of its revolutionary AI travel genius GuideGeek. matadornetwork.com